1️⃣ Search Engine Optimization (SEO)
Make your website appear on Google when people search for your products or services.
- Optimize for local keywords (e.g., “best bakery in Kochi”)
- Use Google My Business
- Write helpful blog content
2️⃣ Social Media Marketing
Build a loyal audience on platforms like Instagram, Facebook, and LinkedIn.
- Post regularly (behind-the-scenes, testimonials, offers)
- Use Reels and Stories to engage
- Run small ads to boost visibility
3️⃣ Content Marketing
Attract customers by offering value — not just selling.
- Start a blog or YouTube channel
- Share tips, how-to guides, customer stories
- Build trust and authority in your niche
4️⃣ Email Marketing
Stay connected with customers and bring them back.
- Send newsletters, offers, and updates
- Use tools like Mailchimp or Sendinblue
- Keep it short, simple, and valuable
5️⃣ Google & Social Media Ads (PPC)
Reach the right audience quickly with targeted ads.
- Run Google Ads for specific keywords
- Use Facebook/Instagram ads for promotions or new products
- Set a small daily budget and test what works